Read the mini case study before you start. Write a 3 page paper in which you: Discuss at least three challenges that proje

  

Read the mini case study before you start.

Write a 3 page paper in which you:

  • Discuss at least three challenges that project managers face as effective risk managers at Global Green Books Publishing company and provide a rationale for your choices. Look at Chapter 2 of Practical Project Risk Management to review the most common challenges.
  • Discuss at least three key skills/competencies project managers need to be effective risk managers at Global Green Books Publishing company and provide a rationale for your choices.
  • Locate at least two quality resources other than your textbook to use in this assignment. Note: Wikipedia and similar websites do not qualify as quality resources.

The specific course learning outcome associated with this assignment is:

  • Examine the competencies and skills needed for effective risk management based on challenges at a given company.
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    cf_Mini_case_2_Risks_at_Global_Green_Books.pdf
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    cf_Mini_case_1_Global_Green_Books.pdf

Mini-Case Study: The Back to School Crunch at Global Green Books

Publishing

Global Green Books Publishing is a successful printing and publishing company. Just two years

old, it has taken on a great new customer, a local college that needs customized eBooks.

To deal with this new customer, they have hired several new part time employees to help them

with their publishing business, some of them students at the college with flexible hours.

As the new school year drew closer, the orders started coming in. They had been told how

many different printing jobs the college would need, but they weren’t all arriving at once, and

orders were quite unpredictable in arriving from the professors at the college. Some professors

needed rush orders for their classes. When Global Green Books finally got the orders, some of

these jobs were much larger than they had thought they would be.

Printing these orders turned out to be very challenging. Not all of the new student hires were

trained for all of the printing and binding equipment used to print and assemble to books. Some

of them often made mistakes, some workers called off from work due to other demands, and

there were often not enough people available to get all the work done before deadlines.

Quality was a serious issue, as they had to provide quality texts—if there were quality problems

with the printed product, they would have to spend time and money to fixing defects in their

products.

Deliveries started slipping past their requested dates and times. Global Green Books was

unable to deliver eBooks to their customers on schedule.

The local university was unhappy as their eBook products reached campus late for use by

professors and student. In some cases, the books were a week or two late.

Samantha had been hired as a project management assistant. In her new role as a project

manager, one of the processes she was trying to institute was risk management. She started

looking at what was happening in the business, talking about it with the owners and employees,

and heard about the college’s unhappiness. As she did this, she started identifying risks and

potential risks. As she went along, she started doing more proactive risk analysis and risk

response planning, and as she did surprises and issues were reduced. By talking with

stakeholders and addressing their concerns, communication with stakeholders was also

enhanced.

Comment on the following aspects of the case study:

a) What risks can you identify? Why are they a risk to Global Green Books Publishing?

b) What kind of impacts does each of your identified risks have? Can you categorize these

as low impact, medium impact, or high impact?

c) How probable are each of your identified risks? You can think about something simple

like categorizing these as not very likely, likely, and highly likely to occur.

d) What would you advise Global Green Books are their three most critical risks?

e) What would you suggest that they do about these three risks? Are there specific actions

to deal with these risks? Have you identified a contingency plan to carry out if the risk

occurs?

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Mini-Case Study: Project Management at Global Green Books Publishing

Global Green Books Publishing was started two years ago by two friends, Jim King and Brad

Mount, who met in college while studying in Philadelphia, USA. In the new business Jim

focused on editing, sales and marketing while Brad Mount did the electronic assembly and

publishing of books for Global Green Books. Their business was successful and profitable in the

first two years, largely due to contracts from two big businesses.

In their third year they got very busy thanks to their third major customer, a local college that

needed customized eBooks. They hired several part time employees to help them with their

publishing business.

But by the end of third year of operation, Global Green Books started experiencing critical

problems. They were:

 unable to leverage all the new employees effectively

 unable to deliver eBooks to their customers on schedule

 unable to provide quality texts—time and money was being spent fixing defects in their

products

 unable to control costs—their business was not profitable in the third year.

Global Green Books saw a significant rise in issues, a lot of unpleasant “surprises” were

cropping up; business was down as new resources were hired, also some of the projects were

poorly estimated. The local university was unhappy as their eBook products reached campus

late for use by professors and student. In some cases, the books were a week or two late. Since

the courses must start on schedule and students need their books at the beginning of their

courses, the new lucrative college customer was unhappy.

One of the new part-time employees hired by Jim and Brad, Samantha, had taken a project

management course at college. Samantha was excited about the discipline of project

management and had intentionally selected a job with Global Green Books Publishing as she

saw an opportunity to polish her project management skills.

One fine day, Jim invited Samantha, for a lunch meeting. He was aware that Samantha was

familiar with project management, and wanted to hear what she had to say about the problems

he and Brad were facing. Over lunch he questioned why their small business which had

operated and implemented projects so successfully over the first two years was being

challenged significantly now. He specifically listed the problems they were facing and asked for

input to solve them.

Samantha asked for more time to research all the issues but noted that Global Green Books,

while being innovative, completed projects without a roadmap or a project plan and lacked a

disciplined approach to project management. She noted that Jim and Brad did not use any

project software for scheduling and they did not use tools or techniques to estimate, budget or

to communicate with stakeholders. Finally, they had no processes in place to manage project

risks and quality.

Impressed with this and other conversations, Jim King asked Samantha if she would consider

joining them as a project associate or project manager on a full-time basis to help them

introduce project management practices and help them tide over their current crisis.

Samantha accepted the offer! She has several key skills—she is an excellent communicator

with very good interpersonal skills and detail-oriented. Within the first three months in her new

role as PM, she introduced formal project management processes, created a PM manual and

trained the employees to get the work done well.

Within nine months Samantha had fully turned things around. Due to proactive risk analysis and

risk response planning, surprises and issues reduced. Communication with stakeholders was

enhanced.

Brad and Jim noted that the company was delivering projects on schedule, the quality

processes worked—and customers were happy with the products!

Comment on the following aspects of the case study:

a) Why did Global Green Books Publishing struggle?

b) What were the specific PM solutions that were introduced by Samantha that worked?

c) What kind of suggestions would you give to Brad and Jim if you were the PM?

d) Are you aware of other similar start-up businesses that struggle in a similar manner?

How did they overcome the challenges?

e) Global Green Books Publishing is a technology intensive business, but Samantha is not

technically knowledgeable, will she continue to be a successful project manager?

  

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